Steve Babaeko, Charles Novia To Speak at APCON’s Creative Content Development Retreat
Oru Leonard
Steve Babaeko, Managing Director of Xtreme Ideas and Charles Novia, Film-maker and Creative Entrepreneur are among the confirmed speakers at the first of the series of Professional Development Courses rolled out by Advertising Practitioners Council of Nigeria, APCON for 2019.
The two-day programme coordinated by Eyitemi Taire, lead consultant at Techno-Culture Limited, is packaged to offer both learning and retreat experience to middle-level managers desiring to make a mark in various areas of the marketing communications industry in Nigeria.
The programme is residential and holds on June 26 and 27, 2019 at Sun Haven Hotel, Parkview Estate, Ikoyi, Lagos.
The theme of the programme is ‘Creative Content Development and Delivery for Marketing Success’”.
It will feature several sessions focusing on such topics as ‘The place/importance of story-telling; the African style of story-telling; developing the African brand story; developing a content marketing story; social media content creation’, among others.
According to Mr Joe Eugene Onuorah, Deputy Director, Registration and Professional Development,
the programme is deliberately world- class and enjoys the endorsement and partnership of some of the leading Nigerian corporate and product brands who will also sponsored their key team members to participate in the programme.
